As businesses become increasingly data-centric, and with the coming age of the Internet of Things (IoT),
enterprises and data-driven organizations must become adept at efficiently deriving insights from their data.
In this environment, any time spent building and managing infrastructure rather than working on applications
is a lost opportunity. That’s why today we are excited to introduce Google Cloud Bigtable - a fully managed,
high-performance, extremely scalable NoSQL database service accessible through the industry-standard, open-source
Apache HBase API. Under the hood, this new service is powered by Bigtable, the same database that drives nearly
all of Google’s largest applications.